How to create the perfect experience for travelling shoppers

20partners-dutyfree SMS-Blog-1-1024x576 How to create the perfect experience for travelling shoppers Journal  travel retail Strategic Mystery Shopping

By Marco Passoni Creating the perfect impression and experience for travelling shoppers is more important than it has ever been. At 2.0 & Partners, our international team spends every day airside to ensure we understand every part of the customer experience, and how it impacts our partners’ business. Nowhere is this clearer than in our […]

Paris or Hainan? Where next for Chinese shoppers?

20partners-dutyfree PoH2-1024x538 Paris or Hainan? Where next for Chinese shoppers? Journal  travel retail China

By Marco Passoni I saw an interesting article on the Fashion Network website last week, which posed an interesting question in relation to China’s luxury shoppers now travel restrictions in the country have been eased: Paris or Hainan? Since news of the change to China’s travel rules on 8 January was announced, both the luxury […]

Why 2023 must be the year of the pop-up in travel retail

20partners-dutyfree BV-PU-Cover-1024x665 Why 2023 must be the year of the pop-up in travel retail Journal  travel retail

An idea popped into my head last year and it is one which I believe should be a guiding light for travel retail over the next 12 months: Let us make 2023 the year of the pop-up in this market. I have long been among those calling for a new look at how we use […]

7 highlights from the luxury sector in 2022

20partners-dutyfree Highlights-26-12-1024x695 7 highlights from the luxury sector in 2022 Journal  travel retail luxury

With 2022 almost behind us, this is a good moment to take stock and recognise some of the moments where the luxury and luxury travel retail markets truly excelled themselves in the past 12 months. Despite the challenges and calls from many – myself among them – for brands and retailers to think bigger and […]